Gold box farming within the Elder Scrolls Online (ESO) refers to a practice where players repeatedly undertake specific activities to acquire Golden Vendor items. These are special items obtainable from specific merchants or reward containers within the game. Discussions on Reddit often involve various strategies, locations, and character builds that are considered most efficient for amassing the necessary resources to purchase these items.
The perceived importance of this activity stems from the unique nature of the Golden Vendor’s inventory. They offer rare, often powerful, items that can significantly enhance character builds and gameplay. Historically, players have engaged in various farming methods to acquire these resources. This is to gain an edge in Player versus Player (PvP) or Player versus Environment (PvE) content, or simply to acquire valuable items for trading or collection.