This element within the popular basketball simulation franchise, NBA 2K, allows players to introduce entirely new franchises into the game. These are not pre-existing teams but rather user-created or custom-designed organizations added to the league. For example, a player might design a Seattle Supersonics revival team or create a completely fictional franchise with unique branding and roster.
The addition of such customizable organizations significantly enhances the game’s replayability and depth. It provides a compelling alternative to simply playing with established NBA teams, fostering a greater sense of ownership and strategic control over the league’s composition. Historically, the ability to modify and expand the game’s core framework has been a key component of its enduring appeal.