Alphanumeric sequences, often distributed by the game developer or through promotional partnerships, unlock virtual rewards within the basketball simulation. These can grant access to player packs, cosmetic items, virtual currency, or temporary boosts, enhancing the gaming experience. For example, a sequence might unlock a specific legendary player card for use in the MyTEAM mode.
The strategic distribution of these sequences serves multiple purposes. It incentivizes engagement with the game and its community, rewards loyal players, and generates excitement surrounding updates or events. Historically, such codes have been used to address in-game issues, compensate for server outages, or celebrate milestones within the game’s lifespan, strengthening the bond between the developer and the player base.