These alphanumeric combinations unlock in-game rewards within the mobile iteration of the popular basketball simulation game. These codes typically grant players access to items such as player packs, virtual currency, cosmetic enhancements for their avatars, and boosts to enhance gameplay.
Their significance lies in providing users with avenues to improve their teams and personalize their gaming experience without necessarily requiring additional purchases. Historically, these have been distributed through the game developer’s social media channels, live streams, and partner promotions, serving as a direct engagement tool with the player community.