The term identifies the collection of in-game items, virtual currency, player cards, and other digital assets awarded to participants within the ninth seasonal period of the NBA 2K24 video game. These incentives are typically earned through gameplay, completing challenges, and progressing through various game modes.
These incentives are crucial for player progression and engagement. They offer players opportunities to improve their in-game teams, customize their avatars, and enhance their overall experience. Throughout the lifespan of NBA 2K titles, the seasonal releases of these incentives have been a major driver of player retention, and an important part of the NBA 2K ecosystem.